In this episode of The Todd Boffo Show, Todd sits down with Joey “Boy” Rodriguez, a veteran radio personality with nearly 30 years in the industry, currently hosting mornings on 101.5 in Phoenix. Born in Philadelphia and raised in California, Joey shares his incredible journey from a 15-year-old kid manifesting his dream of being on the radio, to breaking in at Power 106 in Los Angeles, to building one of the most recognized shows in the country—syndicated in both Los Angeles and Chicago.

Together, they dive into:

• Joey’s early hustle and persistence breaking into the LA market.
• The “faith it until you make it” mentality that fueled his rise.
• Lessons from mentors and the price of paying dues.
• Fatherhood, family, and teaching kids to turn passion into a paycheck.
• Leadership lessons from managing dynamic radio teams.
• Behind-the-mic stories from interviews with legends like Biggie and Pitbull.
• Why wonder, joy, and faith have carried him through every season.

\This conversation is raw, funny, and deeply inspiring—a masterclass in resilience, leadership, and legacy.